Half of all College Kids Want an eReader

Fifty percent of college students plan to have an eReader next year, reports Britain’s The Independent. The figure in the study, conducted by Alloy Media + Marketing, is in stark contrast to the mere two percent of students who currently own an eBook reader. Such a leap underscores a fast rising demand for eReaders by college students, who the report states plan to spend 13-percent more for school items than in the previous year.

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To date, devices targeted to this group typically have two screens – one for reading and the other for multimedia. However, tastes will differ depending on the consumer. For example, the Alex eReader has primary display that is an 800 x 600 pixel, six-inch eInk screen. It sits above a 3.5-inch capacitive touchscreen LCD. The LCD has clear-cut color 480 x 320 pixel resolution and is suitable for video playback.

Another student-friendly e-reader is the enTourage eDGe. enTourage went a step further and dubbed its two-screen combination the “dualbook,” presenting a 10.1-inch WXGA resistive touchscreen (1024 x 600) running the Google Android OS (currently v1.6) on one screen and a 9.7-inch eInk display (1200 x 825) on the other.

KnoFinally, the Kno eReader, which claims to have had students directly in mind during its development. The Kno has two 14-inch LCD touchscreens which open and close much like a book. The size of the screens provides students with a large display that is ideal for the reading of textbooks and other school material. This 5.5-pound e-reader aims to do away with excessive scrolling when reading content on its screens.

The poll also found that there will be a 26-percent increase in smartphone ownership among students by the time students return to school.

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By | 2010-07-16T11:16:40+00:00 July 16th, 2010|Android Related, Just the Tablets|0 Comments

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