Yes, standing in line for hours and blasting through doors to get the hottest deals can be fun if you do it once or twice. I would say it’s one of those experience everyone has to live through, but once the hype is over we need to find an alternative to brick and mortar stores. Smarter Black Friday shoppers have opted to go online. And the numbers show it, as an IBM report says there was a significant jump in online sales.
It was the first time mobile devices outpaced PCs for online browsing. Thanksgiving mobile traffic accounted for 52.1% of all online traffic! And 49.6 of all web activity was related to Black Friday, which would be a 25% over 2013. We are getting ready to wrap the year up and this can only mean one thing – more and more people are getting ready for those sweet online deals and we are sure eBay is getting a big piece of the cake.
The popular retailer is making things a bit more interesting this year, though. Their campaign is titled “Wish Bigger”, and it is all about exceeding customer expectations with the best deals online. Whether that holds true or not is yet to be seen, but we do know the shopping experience with eBay will at least be more fun this Thanksgiving weekend.
eBay is testing a new system this time around. They call it the “Wish Bigger Wishbone”, and it will pretty much have people voting on a couple deals, which will be placed on each side of the wishbone over at ebay-wish-bigger.com.
The event will be held on November 26th from 4 PM to 10 PM (EST). Items with the most votes over the course of an hour will be released to shoppers in limited quantities. Of course, this is aside from the usual offers, which eBay claims will include up to 30% discounts on name-grand electronics.
How do you guys feel about something like this? Personally, I feel like we need to stop being so focused on Black Friday and spend more time with our families during Thanksgiving. But this doesn’t mean you can’t take advantage of some good online deals! And eBay is making it a fun, involving activity. Maybe you could ask your family to help you vote for that hot deal you want to score!