Google Says Android Money Comes from Mobile Ads

Google CFO Patrick Pichette said the Android operating system is not material in answer to a financial analyst’s question about how the company sees its investment in the platform paying dividends.

“Android is not material to the company,” Pichette said on the second quarter earnings call July 16, noting that Google had no hand in the launch of some key Android products, such as the creation of the Motorola Droid X, which went on sale from Verizon Wireless July 15 and has already sold out.

“[Android] is not a huge resource investment, but it’s a formidable return in that what you have is the entire ecosystem exploding.”

Asking how Google makes money from Android is fair. Apple makes beaucoup bucks from selling millions of iPhones, with more than three million of the new iPhone 4 sold in the first three weeks.

Google makes money not directly from Android but in the mobile ads it pairs with search on Android, iPhone and other smartphones on the market.

While Apple CEO Steve JobsĀ famously said people are doing searches in smartphone applications instead of through smartphone Web browsers, search grew 300 percent on Android phones through the first half of 2010, said Jonathan Rosenberg, senior vice president of product management for Google.

Trackback: eWeek

By | 2010-07-18T12:54:25+00:00 July 18th, 2010|Android Related|0 Comments

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