Samsung is continuing its drive into the entry-level Indian market today, having just announced that the cost effective Galaxy J3 has just gone on sale in the country. The handset was originally unveiled in China last year and has already made its way to the US market through Virgin Mobile and Boost.

The core specifications remain virtually unchanged from the earlier launches. The Indian J3 boasts a slightly up-clocked 1.5GHz quad-core processor, 1.5GB of RAM, 8GB of internal storage with a microSD card slot, and Android 5.1 Lollipop on board. There’s also an 8 megapixel rear camera, 5 megapixel front camera, 4G LTE connectivity with support for local bands, and a 2,600mAh battery.

The display is a 5-inch AMOLED panel with a reasonable 1280 x 720 resolution. Despite its appearance, the body is built entirely from plastic and comes in at a rather modest 7.9mm thick. The Indian variant also arrives with dual SIM slots, a particularly popular feature in the country. The other big selling feature with the J3 is the “S Bike Mode,” which is designed to allow riders to automatically reply to incoming calls with pre-recorded messages in 14 different languages. This system works based on an NFC tag that you can attach to a bike or helmet and then simply press to enter and exit the mode while driving.

See also: The new Samsung Galaxy J3 just hit the US market9

The Samsung Galaxy J3 is available in India exclusively through Snapdeal from today, Thursday 31^st March, with a price tag set at just Rs. 8.990 ($135 approximately). The smartphone comes in a choice of gold, black, or white colors.